For those of you who don’t know me, my name is Richie Prior. I have lived and worked in Mallorca for 35 years. I came here as a Holiday Rep, and I worked for the biggest and best excursion on the island called Pirates Adventure. Now I run my own concierge service called Priority Mallorca, and I help run a radio station called Wave Mallorca. I love a challenge, especially when there is charity involved.
In 2004 Pirates launched a Charity Premiere raising money for Great Ormond Street Children’s Hospital. The events ran until 2016, and during that time we raised €738,744.11. I also ran the London Marathon twice for the hospital in 2008 and 2010, raising £10,867.00 (€12,531.96).
In 2015 Jo from our then radio office asked if the Breakfast Show would consider broadcasting for 24 hours for charity. The challenge was duly accepted and the Radiothon was born. For the first two years we raised money to help the Pirates Charity Premiere and their charities. When the Premiere stopped in 2016, we decided to keep the fundraising going and spread the money to charities here in Mallorca too.
The total raised from all the Radiothons so far is €211,892.44.
So if you add what we raised for GOSH and what we’ve raised with the Radiothons, the current total stands at €963,168.51.
It would be amazing if, with your help, our charity fundraising could pass the one million euro mark!
So with that in mind, on May 15th, 16th and 17th I have signed up to do the 6 Points Cycling Challenge. Over those three days we will cycle 373 km to designated “points” — the island’s northernmost, southernmost, easternmost and westernmost points, the highest peak, and the lowest sea-level point.
I have set up a web page called Richie’s Rideathon, and the money raised will go towards our 2026 Wave Mallorca Radiothon, to be held on June 5th and 6th.
We are raising money for Great Ormond Street Children’s Hospital, Son Espases Hospital Children’s Ward, Yachting Gives Back, Save The Med, and 6 Points Cycling Challenges.
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6 Points Cycling Challenges
6 Points Cycling Challenges was conceived by Bryan Visser in 2016 as an individual rider charity ride around Mallorca. The idea was to ride all the way around Mallorca in an enjoyable but challenging way, allowing riders to savour the views, the countryside, the mountains and the sea.
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Bryan has been badgering me for years to do the challenge and, as it’s their 10th anniversary, I thought it would be the perfect time to help.
They have chosen to support a small number of charities to ensure that they make a big difference to them.
Asdica has been supporting young disabled people and their families in the municipality of Calvià, Mallorca, with the goal of enabling them to live, as far as possible, a normal life.
Shambhala is dedicated to providing opportunities, education and growth to young people at risk of social exclusion and without financial resources.
SOS Animal is an incredible non-profit organisation that has been a beacon of hope for stray dogs and cats since 1995.
Since 2016 they have organised 15 multi-day 6Points Cycling Challenges and raised an amazing €333,500 for Charity.
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Great Ormond Street Children’s Hospital
Great Ormond Street Hospital (GOSH) is a world-leading children’s hospital and research centre in London. It treats seriously ill children with complex and rare conditions from across the UK and around the world.
The hospital offers more than 60 specialist services and pioneers new treatments through integrated clinical care and research, while focusing on education and innovation to improve child health.
My relationship with GOSH goes back to 2004 through my work with Pirates and the Pirates Charity Premieres. Through the Premieres, marathons and donations from the Radiothons up to the end of 2017, I am very proud to say we raised a total of €738,744.11 for GOSH, and during that time the money was used for many different projects.
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Son Espases Hospital
The Hospital Universitario Son Espases is the largest and primary public reference hospital for all of the Balearic Islands, located in Palma de Mallorca. It is a modern, highly specialised centre equipped with advanced technology for patient care, teaching and research.
Our work with them has been in the paediatric department and the children’s intensive care unit.
Our last project was helping to build a new rehabilitation unit for children. We have also helped decorate an MRI scanner and its room, the doors of the paediatric ward with cartoon characters, created a brand-new waiting room for parents with children in the intensive care unit, and supported many other smaller projects.
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Yachting Gives Back
Yachting Gives Back is a registered charity through which the yachting industry — both yachts and service companies — helps to alleviate poverty and hunger in Mallorca.
They support at least eight charities that provide food banks and sheltered housing: Associació Tardor, Mallorca Sense Fam, SOS Mamas, Can Gaza, Shambhala Fundació, Càritas, Associació Siloé, and Fundació Deixalles.
Not only have we raised money in the past, but we have also collected food at supermarkets and provided Christmas trees to some of the shelters. Nick Entwisle and his team do an amazing job on the island, and I am more than happy to support them again.
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Save The Med
Their vision is a healthy Mediterranean basin, and their mission is to promote regeneration through a holistic approach, helping local communities become aware and active custodians.
They work with respect, passion and collaboration to leave a positive legacy, uniting people to share knowledge and ideas for a better future. Solidarity and care guide their efforts, as they believe that caring for each other and our ecosystems creates a harmonious, environmentally conscious society.
Brad Robertson is the President and Co-Founder of Save The Med, and I have been lucky enough to interview him on several occasions. His passion and determination to get their message out there is second to none, and I’m proud to be supporting an organisation that is helping keep Mallorca beautiful for generations to come.
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Sponsors
As you can see, we are supporting some great charities, but I’m under no illusion that this is not going to be easy. So I’ve brought together some amazing sponsors to help me along the way.
Mallorca Physiotherapy was established in 2009 by Lauren Rigg BSc (Hons), Physiotherapist, to provide both residents and tourists in Mallorca with a valuable rehabilitative treatment service at a competitive price.
Mallorca Physiotherapy believes in patient-centred care and, following a thorough assessment, develops an individualised treatment programme designed to get you back on the road to recovery as soon as possible.
Lauren is experienced in treating many conditions effectively, but she is particularly specialised in neurological rehabilitation, post-operative orthopaedic rehabilitation and sports injury prevention and treatment.
https://www.mallorcaphysiotherapy.com
0034 679 226 435
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Megasport Centre is a large premium fitness and wellness centre located in Palma de Mallorca. It features over 27,000 m² of facilities, including multiple padel courts, spa areas and numerous guided classes every week.
More information can be found on the Megasport Centre website.
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Bodhana Mallorca is a well-established wellness centre offering therapeutic massages including deep tissue, reflexology, Reiki, Ayurveda, hot stones and holistic therapies. They also provide meditation classes, yoga and beauty treatments.
They serve locals and visitors with personalised wellness experiences either at their centre or at homes and boats. They are known for their experienced international team and flexible on-demand service.
0034 971 676469 (Chethana)
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Nicky Landymore – Nutrition support for the Rideathon is provided by Nicky from Next Level Results, an independent health coach with over 10 years’ experience working with Herbalife supplements and sports nutrition.
Nicky supports clients in Spain, the UK and worldwide, taking a food-first balanced approach and using high-quality supplements to support energy, recovery and performance, especially during endurance training.
In support of the Rideathon, 10% of all nutrition and sports nutrition sales are donated to charity, and a free 20-minute online wellness evaluation is available.
Instagram: @nickynextlevel
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Liberty Sport, located in Portals Nous just 10 km from the heart of Palma, provides a comprehensive cycling experience tailored to every cyclist.
They offer high-quality bike rentals and sales, along with a fully equipped workshop for professional bike repair and preventive maintenance services.
Their team of cycling experts can help you plan routes, training, and provide essential advice on cycling technique, bike maintenance and nutrition.
Whether you’re here to train professionally or simply explore Mallorca on two wheels, Liberty Sport has everything you need to maximise your cycling experience.
Contact Dani: 0034 608 846 136
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Yolkk Ltd
Josh Windatt crafted his first website using Dreamweaver in the early 2000s. Fast forward to the 2020s and he now uses game-changing technology that allows Yolkk to create visually exceptional websites that are also economically viable.
Yolkk provides impactful websites that enable businesses to grow and manage their sites internally without large monthly fees or relying purely on highly specialised developers.
I’d personally like to thank Josh for building my webpage:
Contact Josh: 0044 7540 481501
Please pass this information on to all your family and friends. I would love to be able to reach one million euros raised for charity since all the fundraising began.
We can only do that with your help.
Thank you.
Dad Taxi Mallorca 